In an environment where the bar on loyalty and engagement has been raised by a growing consumer premium on personalization, delivering the right communications to the right customer at the right time can mean the difference between return on investment and return to sender. While databases can provide information, only one solution can instantly identify your customers and empower you to develop strategic campaigns that deepen relationships and decrease the financial and brand impact of poor or overly broad targeting.
The first and only tool of its kind, CustomerConnect supplements POS data (non-cash) with personally identifiable information from Cogensia's proprietary algorithms and database of 120MM+ million US individuals. The result is a single, robust platform comprised of customer, names, addresses and transactional summaries. And the best part - CustomerConnect works with your existing POS process - no extra software, hardware or system changes required.